Brand Information

At WSB, our brand is more than just a logo or a tagline, it represents our core values, mission, and the impact we strive to make in the communities we serve. Our brand speaks to our unique ability to have a significant impact on infrastructure, building the places, spaces, and systems that support our lives. We believe that the future is what we make of it, and we are dedicated to partnering with communities to help them forge ahead.

Company Manifesto (Belief / Purpose) 

The future is uncertain. But people have always shaped the world in which they live. And when people work together, almost anything is possible. We believe the future is what we make of it. Fortunately, we’re in the business of making. Our actions speak for themselves. We are a collective of critical, creative and empathetic thinkers with ambitious and disruptive ideas. We partner with communities to help them forge ahead. We exist to build what’s next in infrastructure— the places, spaces and systems that support our lives. 

Belief: We believe the future is what we make of it. 
Purpose: We exist to build what’s next in infrastructure – the places, spaces and systems that support our lives. 

 

Values 

  • Visionary 

    • We think big and take the lead to inspire change. 

  • Passionate 

    • We’re invested in our clients, people, work and the communities we serve. 

  • Optimistic 

    • We’re resilient and excited about a project’s potential, even when barriers stand in our way. 

  • Bold 

    • We’re ambitious and unafraid to have a point of view. 

  • Authentic 

    • We’re approachable and straightforward, while understanding our clients’ challenges. 

       

Brand Guidelines 

Brand Guidelines